In part two of our Marketing Cloud Account Engagement series, we take a look at the markers that indicate it’s time for your organisation to invest in MCAE, as well as how Salesforce’s B2B marketing solution can help your marketing and sales teams work better...

In this blog, we take a look at what Salesforce’s Marketing Cloud Account Engagement platform is, what sets it apart from other marketing tools, as well as how marketers can use it to achieve their goals, faster. Marketing Cloud Account Engagement (previously known as...

Last week, members of the Bluewave team arrived in the glorious city of Manchester for the first in-person Bluewave Summit for over two years. Usually, the whole Bluewave team works completely remotely, and while this is great for staff satisfaction - as well as the...

Last week, the UK leg of Salesforce World Tour was held in London’s ExCeL centre, and we were invited along for the ride! The hybrid event was structured seamlessly, with business leaders invited to attend the conference in person, or watch the event unfold in...

A Retrospective on using Apex or Flow to solve for the Same Business Scenario in Salesforce. Author: Ismail Basser, Salesforce Consultant at Bluewave Technology Table of Contents Introduction The Scenario Delivering a Flow Solution Getting Started Node 1/4...

Watch the Recorded WebinarWe recently hosted an educational webinar designed to help organisations take tangible steps towards sustainability and accelerate their path to Net Zero. Watch the recording of How to Reach Net Zero, Faster below:Got feedback? Click here to...

Organisations of all sizes have a responsibility to lower carbon emissions, with many making an all-important Net Zero pledge, but where can well-meaning businesses who haven't yet started the process begin? Following the crucial discussions held at last year’s COP26,...

Bluewave stands in full support of the people of Ukraine as they deal with this terrible ongoing crisis. Below is a statement from our CEO, as well as donation and employment information, plus a list of some charities that are doing vital work in Ukraine to help keep...

So, your organisation has invested in Salesforce and you’re already seeing huge benefits to your internal systems and business post-deployment, but what’s next? This blog is designed to explain what a Centre of Excellence is, show you how this will help you reap the...